Mud Hero is a Canadian lifestyle brand, and the number one obstacle race in the country. It galvanizes participants through the spirit of camaraderie and personal achievement. Mud Hero actively engages with its community year-round through events, social content, and digital platforms. Unique in the obstacle race landscape, Mud Hero's participants are more than 50% female as well as health-conscious, well-educated physical activity enthusiasts..
As its sponsorship agency of record, CIMORONI connects Mud Hero with prominent brands sharing common values that are looking to tap into the passions of this community across key Canadian markets.
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CANADIAN NURSES FOUNDATION
It's been a trying time for live events, but nothing compared to what nurses across Canada have faced on the frontlines battling the pandemic. That's why Mud Hero is proud to support the Canadian Nurses Foundation!