C&C Connected | September 12
QUOTE OF THE WEEK
"It was a battle out there and I think that was something that was great for us as a team."
- Kia Nurse, Team Canada Women's Basketball
CLIENTS IN THE SPOTLIGHT
Going toe-to-toe with world number one is not something Team Canada star Kia Nurse takes lightly. The drive to compete, and beat the best, was evident as Kia poured in 22 points as Team Canada narrowly missed an upset victory over the United States in a tune-up game ahead of the FIBA Women's Basketball World Cup.
There's always an excuse not to go for a run, or to the gym, or not to enter an obstacle race, right? For Shriners Hospital for Children patient and 14-time Spartan Race finisher, Jeffrey Beausoleil, there are no excuses and no obstacle that he cannot conquer. Having only one hand and a prosthetic leg doesn't hold him back one bit. So, what's your excuse?
At an industry panel taking place at the Toronto International Film Festival, who better to provide perspective on building a national brand for Canadian content than one of Canada's most recognized and respected journalists, Ben Mulroney. At the event presented by Canada Media Fund, Ben discussed how to elevate Canadian content at home and abroad.
STAY UP TO SPEED
The Best & Brightest in the Biz
Looking for some career inspiration? Sport Business Journal profiles 35 truly impressive professionals in our industry who are shaping they way fans engage with athletes, how they consume sports content and how the biggest sponsorship deals get done. Oh, and by the way, they're all women.
Celebrity Photo Opps
Who loves a beautifully captured, professional portrait of themselves more than a celebrity at a film festival? What if that photo was taken with a P20 Pro? Huawei shows off its impressive camera to stand out in the ultra-competitive smartphone category with a buzz-worthy activation at the Toronto International Film Festival.
Automaker/OTT Content Provider
An unlikely player has emerged in the OTT space. Amazon, DAZN, Twitter, Facebook Watch, they're all old news. KIA (yes that KIA) is exclusively broadcasting all of Dominic Thiem's matches at an upcoming ATP Tennis tournament to audiences in his home country of Austria to help deliver live coverage of Thiem's play to his fans. Talk about going the extra mile.
Toronto OWL Gets Olympic Leadership
The sports industry was buzzing when CEO of the Canadian Olympic Committee, Chris Overholt, announced he would be leaving his post after 7 years leading the COC to head an Overwatch League expansion esports franchise based in Toronto. Luring top talent seems to be the next progression in esports' ascension to the mainstream in North America.
*photo courtesy of Ian Bethune/The UConn Blog