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C&C Connected | October 10



QUOTE OF THE WEEK

“You can accomplish anything in life you’re willing to work for, right?”

- Drew Brees, after breaking the NFL's all-time passing record

*Image courtesy of ESPN

CLIENTS IN THE NEWS

European Tour

The Sky Sports British Masters are coming up starting Thursday, but many fans aren’t looking past Wednesday’s HERO Pro-Am where Justin Rose will pair up with his good friend, Niall Horan, who is also a fellow supporter of improving cancer care for young people. Maybe he’ll sing us a tune on the 1st tee?

Kia Nurse

She just keeps going! Five days off must seem like an eternity when you’re used to going non-stop like Kia Nurse has grown accustomed to. She sits down for 20 Questions with The Athletic’s Hailey Salvian to discuss her past, present and future as she embarks on her first season with the Canberra Capitals in Australia’s WNBL.

Spartan Canada

Spartan Race’s global CEO and founder Joe De Sean is a character and someone that loves to push boundaries, so when he touts some new developments for next season’s Spartan Race calendar of events, we’re not sure what to believe! But… wolves?

Flash Entertainment

The Mubadala World Tennis Championships are back for the 11th edition on December 27-29 in Abu Dhabi. With the event more than 2 months away, there have already been a few major announcements in terms of who will be taking the court. Venus Williams will compete for her first time and 3-time event champion, Novak Djokovic, will be back to defend his crown!

STAY UP TO SPEED

More Than 2, Less Than 3

According to Dana White himself, a record audience for UFC pay-per-view audience paid for the right to watch Conor McGregor be defeated in the 4th round by Khabib Nurmagomedov, but were served up a real show in the post-match melee. Don’t feel too bad for McGregor, his sponsorship renewals with Monster and Reebok will provide some distraction from his wounds.

Newsflash: The EPL Has $$$

While the announcement that EPL clubs earn a MASSIVE sum of sponsorship revenue is one of the most obvious pieces of news out there, some real sponsorship aficionados (read: nerds) will appreciate the level of detail included on number of deals, deal size and top categories for sponsors of European football!

Must See: Join Your Crew

Sick Kids and Cossette have teamed up yet again on some inspirational creative for Sick Kids’ most recent ‘VS’ campaign. See for yourself how Colm Feore rallies all sorts of crews with a call to action to support the Hospital for Sick Children on its ambitious campaign to build a new Sick Kids.



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